Peter Robinson

I hold the title of Head of Brand and Creative for Buckinghamshire New University, where I lead in the overall visual reputation of the University, working across all areas from corporate, Schools and Directorates with a particular focus on marketing and student recruitment. The role primarily has me involved with brand focused recruitment campaigns, website and social media, videography, events, branded collateral and School and Directorate creative support services.

I joined the University in April 2020 from where I held a similar position at the Universities and Colleges Admissions Service (UCAS) for two and a half years, which served as my first insight into the HE sector and provided a rounded experience of the needs of all HE providers.

Prior to working within the HE sector I worked as Head of Design with Marketing Technology Solutions/Foundation, a data driven creative marketing agency based in the Cotswolds. Over 15 years I led in all aspects of brand services for a number of vertical markets specialising in creative marketing campaigns, CRM, web and digital development solutions for blue chip companies including Aston Martin, Audi, Honda, Volkswagen, Everton FC, MyDentist and BOSE working across a range of B2C and B2B environments. As well providing extensive brand development and marketing services for many SME businesses throughout the UK and Europe.

I have also provided a number of freelance creative, and data driven marketing services for businesses looking to leverage data and increase ROI on marketing spend and effectiveness.

Based in the Cotswolds, I have a deep love of the countryside, fitness, travel and exploration with my wife and family.

• Head of Brand and Creative
• Professional Services Employee Representative